Apple to Offer New 99-Cent TV Show Rental Service

Bloomberg reporting that Apple is in advanced talking with News Corp and other companies to bring $.99 TV Show rentals to their upcoming $99 Apple TV. Apple would be counting on video content to increase the Continuation of their iOS devices such as the iPad, iPhone and iPod Touch! Check the quotes after the jump..

Viewers would be able to rent programs from News Corp.'s Fox for 48 hours, said the people, who declined to be identified because discussions aren’t public. CBS Corp. and Walt Disney Co., where Apple Chief Executive Officer Steve Jobs is a board member and the largest shareholder, also are in talks about joining the effort, the people say.

Update 1: Bloomberg: iPod Touch 4G, iTV to be Announced September 7th here.
Upadte 2: You can check the full summary of the Apple Special Event here.